In April, several members of the HostandStore.com team traveled to Austin to take part in a digital marketing conference called Pubcon. It’s important to us to attend conferences where we can learn from experts because we ultimately hope to share that knowledge with you. We are far more than a hosting company, so it’s important that we stay up to date on what’s going on in digital marketing.

After all, that is a key part of learning SEO or any other aspect of digital marketing. Pubcon was an opportunity for us to hear from many of the industry’s leading experts. So what did we learn? It’s hard to sum up such a useful event in a single blog post, but we’ve narrowed down six key takeaways that we believe can help each and every person that reads this post.

File storage is something everyone needs. Being able to keep up with data, media, documents, etc. is a critical part of daily life – especially at work. Using servers for file storage has become increasingly popular. We’ve written before about the many ways servers can be used. In this post, we’ll explain why these file servers are becoming more and more the norm.

Alternate attributes, commonly called “Alt” tags, are used to provide information about web images. These tags aren’t required for the image to render properly but they are a good idea because they can be a key part of optimizing images for the web. Alt tags are simple text snippets added to image src placements in an HTML document.

Millions of people blog using the popular open-source CMS platform, WordPress, but most of them fail to capture its full capabilities. If you are one of them, there’s a chance you may be overlooking a tremendous opportunity. Today, we will discuss two main reasons why it’s important to segment your WordPress blog into “Category” pages. First, though, let’s define what these Category pages really are.